3 million customers. 195 employees.
No branches. No ATMs
Japan's eBANK Corporation is raising the bar for Mobile Banking. Their vision of providing each customer with a hand-held branch is quickly taking shape.
With its origins as an Internet Bank, eBANK quickly adopted a mobile banking platform to capitalize on mobile phone usage in Japan. With IMS Research estimating that there will close to a billion worldwide mobile banking users making about 62 billion transactions by 2012, eBANK is definitely ahead of the curve.
eBANK provides ATMs to customers through access agreements with other financial institutions.
New accounts can be opened using a mobile phone, with the customer sending their driver's license picture or other ID via their phone's camera - eBANK uses optical character recognition and digital data to confirm identities electronically.
With over-the-air (OTA) transactions already commonplace in Japan, the phone even serves as a payment and money-transfer vehicle.
The future is calling and eBANK is there.
No comments:
Post a Comment